WebSites, Social Media
INTERNET MARKETING, WEB SITES, SOCIAL MEDIA
This section covers the various services that ENCORE offers to companies that are currently using or planning to utilize the Internet to sell or promote their product or serivces. The work on each of these elements can be based on hourly, project or retainer rates, depending on the degree of involvement that clients desire. ENCORE does not mark up the services obtained from third party providers to assist in client projects.
The following will briefly summarize the services that ENCORE provides its clients relative to marketing on the Internet:- Web Site Development
- We do NOT do web site design. but we work with clients to provide them with the optimal solution for their web site needs, whether employing e-Commerce or Non Transaction websites. We will help select a web designer, or if the client chooses to, will work with them to help develop their own site. Our mission is to ensure that the website that is developed achieves the best combination of budgetary and marketing objectives.
- Web Site Measurement. - We believe that every website must incorporate Google Analytics into the design, to permit clients to understand the visitor metrics at are most important. We work with our clients to ensure that everyone understands the key metrics in Google Analytics and the implications they have for the web site design.
- Search Engine Optimization - There are many different approaches to maximizing the quality of viewers that come to a website. We work with clients to identify the social media platforms that will work best for them to reach their target audience, and to ensure that the website is optimized for SEO.
- Search Engine Marketing - The fastest growing advertising medium in the current marketing
environment is the many opportunities to advertise and promote on the Internet. This includes advice on the use of social media advertising on platforms such as Facebook, Instagram, Google and Linkedin, and also the selection and utilization of product sales platforms such as Amazon, eBay and ETSY.
- Web Site Development - We do NOT do web site design. but we work with clients to provide them with the optimal solution for their web site needs, whether employing e-Commerce or Non Transaction websites. We will help select a web designer, or if the client chooses to, will work with them to help develop their own site. Our mission is to ensure that the website that is developed achieves the best combination of budgetary and marketing objectives.
- Web Site Measurement. - We believe that every website must incorporate Google Analytics into the design, to permit clients to understand the visitor metrics at are most important. We work with our clients to ensure that everyone understands the key metrics in Google Analytics and the implications they have for the web site design.
- Search Engine Optimization - There are many different approaches to maximizing the quality of viewers that come to a website. We work with clients to identify the social media platforms that will work best for them to reach their target audience, and to ensure that the website is optimized for SEO.
- Search Engine Marketing - The fastest growing advertising medium in the current marketing environment is the many opportunities to advertise and promote on the Internet. This includes advice on the use of social media advertising on platforms such as Facebook, Instagram, Google and Linkedin, and also the selection and utilization of product sales platforms such as Amazon, eBay and ETSY.
